Who We Are


Pluck Architecture is a full‑service, woman-led studio in Austin, Texas. We foster a transparent, interactive process that is client-centered. In a world of seemingly infinite options, we listen and curate ideas to create a coherent vision. We walk with clients through every step of the design process, from early feasibility and permitting through interiors and construction. Each project, no matter scale or budget, is a unique expression that uses color, materials, and custom detailing with intention to create spaces that are joyful, functional, and built to last.

Harmony Grogan, Principal Architect

Harmony Grogan, AIA, is the founder and principal of Pluck Architecture. A graduate of Virginia Tech University, Harmony built her early career in high-end luxury residential architecture before establishing Pluck Architecture to pursue design that is both ambitious and accessible. Her work is rooted in a deep understanding of scale, proportion, and detail drawn from historical architecture and translated into warm and enduring contemporary spaces. An active member of Austin’s design community, she has chaired the AIA Austin Homes Tour committee and served on both the AIA Austin and Preservation Austin board of directors. She currently serves on the City of Austin Historic Landmark Commission. Harmony is licensed to practice architecture in California, Michigan, and Texas and holds a LEED AP BD+C credential.

A portrait of Pluck Architecture founder Harmony Grogan wearing a mustard yellow shirt, sitting on a red folding chair.
Portrait photography: Chelsea Laine Francis

Paxton Massengill, Project Designer

Paxton began her career with a love for art and textiles. Her love of fiber arts, including embroidery and mixed media collaging, pushed her to pursue a bachelor's degree in Interior Architecture from the University of Tennessee. There, she found an affection for mixing materiality, designing at the human-scale, as well as exploring the larger picture of architectural design. She found a strength in combining both interiors and architecture to create a well balanced experience through the exterior and interior. She went on to receive her masters degree in architecture from the Pratt Institute and has continued to capture an understanding of proportion and context through her experience in both the interior and exterior realm. She enjoys finding inspiration through traveling and exploring art, fashion, and food wherever she finds herself.

A portrait of Project Designer Paxton Massengill wearing a black and white striped tank
Portrait photography: Annie Ray

What We Offer

A photo of the SOCO Duo dining area, showing a round table with fruit and pastries as well as a stocked bar cart

Concept & Feasibility Studies

We evaluate a proposed project’s feasibility, including a review of the building program, site analysis, and research of local zoning and development regulations.

Full Architectural Services

We serve and guide clients from the beginning of the design process to the end of construction for residential and small commercial projects.

Interior Design Services

We select interior elements including finishes, fixtures, and furnishings that integrate with the architecture.

Interested in working together? Let's chat.

Contact

Values

Candor

Our priority is understanding your needs and constraints and being up front about what we can accomplish together.

Simplicity

Simplicity is not to be confused with simpleness. We design spaces with control and grace.

Ingenuity

We look at projects with a holistic viewpoint to find innovative solutions that fit within a client’s budget and timeline.

Accolades

  • Awwwards Site of the Day
    Cartiér
    2018
  • SiteInspire Editor's Pick
    Bentley Motors
    2017
  • CSS Awards Gallery
    Aēsop
    2017
  • Awwwards Honorable Mention
    Dyptique Paris
    2016
  • Awwwards Site of the Day
    Cartiér
    2018
selected clients
  • Aēsop
  • American Airlines
  • Bentley Motors
  • Bose
  • Cartiér
  • Dyptique
  • Mark Jacobs
  • Nike
  • Patagonia
  • Zara
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