About Pluck

Pluck Architecture is a full-service architecture firm led by principal architect, Harmony Grogan, a registered architect in Texas and California with a LEED AP BD+C credential and nearly two decades of experience. Harmony started her practice to develop her own distinct, innovative, and livable spaces. Whether for work or everyday, her designs are at once sophisticated and fun, and above all, enjoyable to experience. 

Architectural photography: Leonid Furmansky

The Team

Harmony Grogan, Principal Architect

Harmony has built her reputation as a friendly and intrepid designer, who creates unique designs for her clients that reflect their tastes and values. Since childhood, Harmony dreamed of becoming an architect, choosing to draw, paint, and build long after other kids had laid down their crayons. Thanks to her ingenuity and pluck, Harmony earned a Bachelor of Architecture from Virginia Tech, worked her way to becoming a registered architect in the two largest states in the country, and now leads her own architecture practice.

Harmony has worked in the Austin architecture community since 2002. She has served as Chair of the AIA Austin Homes Tour Committee and on the 2018 AIA Austin Board of Directors. Harmony currently serves on the Preservation Austin Board of Directors and the City of Austin Historic Landmark Commission.

Portrait photography: Chelsea Laine Francis

Becca Floyd, Project Designer

Becca joined Pluck in the Fall of 2020, after graduating from the University of Texas. During college, Becca participated in numerous creative outlets including printmaking, violin, and pep band. Today, Becca keeps busy exploring Austin neighborhoods and playing sand volleyball. Becca is passionate about multi-faceted design and enjoys a mix of architecture, furniture design, and graphic design- interests that are well served within our office.

Portrait photography: Annie Ray

What We Offer


Concept & Feasibility Studies

We evaluate a proposed project’s feasibility, including a review of the building program, site analysis, and research of local zoning and development regulations.

Full Architectural Services

We serve and guide clients from the beginning of the design process to the end of construction for residential and small commercial projects.

Interior Design Services

We select interior elements including finishes, fixtures, and furnishings that integrate with the architecture.



Our priority is understanding your needs and constraints and being up front about what we can accomplish together.


Simplicity is not to be confused with simpleness. We design spaces with control and grace.


We look at projects with a holistic viewpoint to find innovative solutions that fit within a client’s budget and timeline.


  • Awwwards Site of the Day
  • SiteInspire Editor's Pick
    Bentley Motors
  • CSS Awards Gallery
  • Awwwards Honorable Mention
    Dyptique Paris
  • Awwwards Site of the Day
selected clients
  • Aēsop
  • American Airlines
  • Bentley Motors
  • Bose
  • Cartiér
  • Dyptique
  • Mark Jacobs
  • Nike
  • Patagonia
  • Zara